CASE STUDY : KILLER POOL
Killer Pool Logo

TRANSFORMING A PROTOTYPE INTO A MARKET-READY ECOSYSTEM

PRODUCT STRATEGY • UI/UX DESIGN • IOS & ANDROID • WEB INFRASTRUCTURE • ASO & MARKETING

Live Properties: killerscoreboard.com | Mobile Landing Page

Killer Pool Phone Mockup
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Dual-Platform Launch

Published and optimized natively on both the Apple App Store and Google Play.

Turnkey Execution

Delivered 100% of product strategy, design, code, web hosting, and marketing in-house.

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Market Adoption

Established Killer Pool as the definitive digital scoreboard for multiplayer billiards.

EXECUTIVE SUMMARY

From Prototype to Product!

What began as a basic web app conceived by Eric, a partner at Tiburon Data, was further developed within our internal executive innovation group—the “Wolf Pack”—and transformed into a commercial, multi-platform digital ecosystem. Killer Pool is the ultimate digital referee and scoreboard app for the world’s most competitive casual billiards game.

While some Wolf Pack ideas remain experiments, Killer Pool evolved into a live flagship product fully owned, developed, hosted, and operated by Tiburon Data. We spearheaded the entire product lifecycle—taking the raw concept and turning it into high-contrast mobile apps for iOS and Android, building the supporting web infrastructure, and leading the ongoing go-to-market strategy.

The Challenge

In bars and pool halls worldwide, "Killer" is a staple multiplayer game. However, standard gameplay suffers from persistent friction:

  • Manual scorekeeping on chalkboards or paper leads to errors and lost momentum.
  • Frequent arguments over "house rules," scratch penalties, and turn order.
  • Standard mobile interfaces fail in low-light, high-distraction venue environments.

After validating the basic scoring logic in our Wolf Pack sessions, Tiburon Data’s mission was to build a polished, scalable, cross-platform product ready for public app store release, while continuing to manage and host the platform as an internal property.

Pool Hall Atmosphere
THE VENUE

Designing for high-distraction, low-light environments

OUR APPROACH Tiburon Data Logo

The Tiburon Data Solution

01

High-Contrast UI/UX Engineering

We designed a dark-mode-first aesthetic tailored specifically for venue environments. Featuring bold gold typography, high-contrast buttons, and zero-latency inputs, players can update lives with a single tap across a crowded room.

02

Full-Stack Mobile Development

We translated the core web engine into a native-quality cross-platform app (iOS & Android). Features include:

  • Custom Game Setup: Configurable strike limits, foul rules, and player counts (up to 16+ players).
  • Automated Logic: Instant calculations for scratches, eliminations, and "Last Player Standing" resets.
  • Persistent Leaderboards: Global and local rankings that turn casual game nights into competitions.
  • Venue Discovery: Integrated "Find a Pool Hall" feature for active players.
03

Web & Distribution Infrastructure

Upgraded the core web scoreboard at killerscoreboard.com. Designed and launched the dedicated web landing page at /mobile-app to optimize conversion from search to app downloads.

04

Continuous Marketing & Growth

Tiburon Data built the brand presence from scratch, managing App Store Optimization (ASO), establishing social channels, and continuously producing custom ad collateral for Facebook, Instagram, and X.

05

Ongoing Features Roadmap

Strategizing the platform's next evolutionary phase, including a B2B "Verified Venue" SaaS offering with live TV scoreboards, premium player analytics, and a viral network engine to drive exponential growth.

06

Venue Activation & Physical Marketing

To drive organic platform adoption directly at the source, we developed physical marketing assets for venues—including custom QR-coded coasters and table tents—ensuring players can seamlessly download the app and join a game the moment they step up to the table.

Killer Pool Table Tent Mockup Killer Pool Coaster Mockup
FEATURES

EVERYTHING YOU NEED TO RUN THE TABLE

ONE SHOT. THREE STRIKES. LAST ONE STANDING.

The ultimate social scoreboard app for Killer Pool. This isn't just another game app—it's a real-world tool designed to manage your live matches, track every strike, and crown the last one standing at the table.

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Easy Scorekeeping

Track every shot with a single tap.

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Multiplayer Ready

Support for up to 20 players per game.

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Live Leaderboard

Real-time rankings as the game unfolds.

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Quick Setup

Start a new game in under 10 seconds.

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Online & Offline

Works perfectly even in basement bars.

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Spectator Mode

Let others follow the action on their own devices.

Invite Players

Easily add friends via QR code or link.

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Find a Pool Hall

Locate the nearest table with our global map.

THE OUTCOME

A Flawless Experience

We delivered a polished, production-ready application that feels native on both iOS and Android. Zero friction, maximum performance.

Killer Pool App Scoreboard
Killer Pool App Main Menu
Killer Pool App Active Game

READY TO PLAY?

Download Killer Pool free on iOS and Android. The table's waiting.

READY TO BUILD YOUR APP?

Partner with Tiburon Data to engineer your next high-performance digital product.